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Cooperations Effect on Incrementality Measurement A perspective on CPG Industry - Cubera

Cooperation’s Effect on Incrementality Measurement: A perspective on CPG Industry

The CPG industry or Consumer Packaged Goods industry operates and provides for customers across multiple geographies. Every business needs assistance from the right people/entities to sail through the supply and demand seas. Now, this brings into the picture the fact that cooperation between entities plays an essential part in the smooth functioning of processes and enhances revenue streams ...

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